Amy Reinhard serves as Netflix’s President of Advertising, where she leads the global advertising sales, product, operations, and measurement teams. Amy joined Netflix in 2016 as Vice President of Content Acquisition before also taking on the newly-formed Consumer Products organization. Most recently, she led Netflix’s Studio Operations, overseeing global production and creative services. Under Reinhard’s leadership, she managed multiple M&A initiatives for the streamer, including Netflix’s operational acquisition of the creative and VFX studio Scanline VFX in 2021 and the Australian animation studio Animal Logic in 2022. Reinhard also led the acquisition, development and strategy for Netflix’s studio project in Fort Monmouth, NJ, in 2022. Prior to Netflix, Amy was the President of Worldwide TV Licensing and Distribution for Paramount Pictures, where she held various corporate strategy, finance, and operational roles for over ten years. She started her career at Revolution Studios. Amy has a B.A. and an M.B.A. from Harvard University.